Predictive Index is one of the most widely used behavioral assessments in business. It measures four behavioral drives: Dominance, Extraversion, Patience, and Formality. The problem is that none of those drives predict whether someone will actually close a deal. PI was built for general job fit across all roles, not sales. It tells you how someone prefers to work; SalesFit tells you whether they have the wiring to sell — across 80 sales-specific dimensions including competitive drive, economic motivation, and resilience under rejection.
PI was designed to measure behavioral drives for any role. SalesFit was designed to predict sales performance for sales roles. When your VP of Sales asks "Will this person hit quota?", PI gives you a behavioral profile to interpret. SalesFit gives you an answer.
PI is excellent for general team dynamics, culture fit, and understanding communication preferences across all roles. If you are hiring for non-sales positions or building team alignment, PI's behavioral model is well-validated and widely understood.
When the job is selling, personality preferences do not predict performance. SalesFit measures the specific competencies that separate closers from everyone else: competitive drive, resilience under rejection, economic motivation, Deal Killer detection, and role-specific fit across four sales archetypes. You get a Hire or Pass recommendation, not a behavioral profile to guess from. And unlike PI, no practitioner certification is required — reports are written in plain English your managers can act on day one.
My team is already trained on PI. Is switching hard? SalesFit reports are written in plain English with clear Hire/Pass recommendations — no certification required. Many companies keep PI for general team dynamics and add SalesFit specifically for sales hiring decisions.
Does SalesFit include behavioral profiling like PI? Yes. SalesFit includes full behavioral profiling — the Competitive Wiring Index (CWI: Hunter, Connector, Anchor, Analyst) — as one of its Five Pillars. But instead of stopping at a behavioral label, SalesFit shows how that wiring interacts with sales competencies, values, and drive to predict actual performance.
Can I use both PI and SalesFit? Absolutely. Many companies use PI for general hiring and team alignment, and SalesFit specifically for sales roles. They measure different things and complement each other well.
Already using PI? You don't have to replace it. Many teams run both — PI for cultural fit, SalesFit for sales fit. Try the free Fit Risk Diagnostic · Compare all assessments